Chikumo Fiseko
Belfast Based Serial Entrepreneur Here To Add A Little Sparkle To Your Business
About Me
Hello,I am a serial entrepreneur, marketing consultant, food stylist, blogger and content creator.With over 11 years of experience, I specialise in food and content.I have an undergraduate degree (BSc Hons) in Business and Enterprise Management and a postgraduate degree (MSc) in International Business. I also recently completed an ILM (International Leadership Management) course through the Belfast Met.As well as food, my passions lie in promoting young entrepreneurs, women in business and mental health.
Marketing consultancy
Over the last five years, I have worked on some amazing projects with brilliant companies varying in size and across the globe. From forming a strategy to branding and creating content that reaches ONE MILLION impressions a month organically, I offer various packages built around you and your business.Each business is different and needs different support so we work out exactly what you need via a free consultation before we build a package you're happy with.Packages include:- 1:1 Social Media & Content Coaching
- Marketing Strategy
- Social Media Management
- Content Creation
- Website Development
- Influencer Outreach
- Copywriting ServicesSome of my partnerships have included:
Discover NI, B&M, Green Angel Skincare, Glasses Direct, Stasoffro, The Hair Fuel, The Body Shop, Dediterra, The Laser Clinic NI, The Range & many more.
Training & Workshops
It's NEVER too late to level up your skills. Below are some of the training and workshops I currently have available.Power Hour:
Do you feel overwhelmed by the idea of creating content or just want an overall sounding board for your marketing ideas?Do you feel confident you know what you need to do in regard to your marketing but you just don't know where to start?Do you want to know where to focus your time so you can create a consistent workflow that actually has results?This power hour is for you!
Empowered By Her Business & Content Coaching Programme:
In October 2021 I became increasingly frustrated at the lack of help (specific and financially) available for women that either already have a business or want to start one.I knew I had a wealth of experience as a businesswoman and content creator to:
1. Connect women to specific services
2. Create a community that could grow together and support each other
3. Share my and other entrepreneur's mistakes I've seen over the past 15 years so you don't have to go through themI didn't however know how to do it without alienating some of my clients, being burnt out and leaving out people that really needed financial assistance so I asked Tiktok and this programme was born!The coaching programme is a subscription that is rolling month by month which means if you can't afford it, you're not tied in.You will learn the tools needed to create a personal brand, create authentic content consistently all whilst doing it alongside like-minded women.Please note, numbers will be limited per quarter and there are a few discounted places that have kindly been paid for by some of my clients
Power Hour
£100
Do you feel overwhelmed by the idea of creating content or just want an overall sounding board for your marketing?Do you feel confident you know what you need to do in regard to your marketing but you just don't know where to start?Do you want to know where to focus your time so you can create a consistent workflow that actually has results?This power hour is for you!Your power hour will be held via video or audio call with all sessions personalised to you and your business.You set the agenda and my job is to make sure you leave with a plan that works for YOU, ideas that work for YOU and a clear idea of how you will implement ideas into your business moving forward.Once you pay for your power hour, I'll be in touch and we can decide on the best date and time.
Work smart, not hard with levelling up your content
Want to level up your content game for 2023 but have no idea:1. Where to start from2. How to keep it consistent3. How to keep incorporate trends authenticallyWe’ve got you!With over 15 years of experience in business and content creation, Chikumo of CF Marketing has worked with everything from small to global brands and will be leading this session. CF Marketing was itself founded on the basis of Chikumo being a content creator after working with brands such as The Body Shop, The Range, B&M Stores, Green Angel and many more!What will I gain from this Masterclass?
You will learn easy hacks to creating content across more than one platform (at least one of those being Instagram or Tiktok), how to incorporate trends and how to keep it consistent – after all, who wants to be overwhelmed?!Who is this Masterclass for?
Business owners, marketing team members and influencers who find it hard to plan and create content consistently.
Masterclass Date(s) & Times:Monday January 16th
Time: 18:30 – 20:00 GMT
Cost: £49
**Please note, numbers will be limited as there will be time set aside for those attending to ask questions and get guidance specific to them if needed.
Empowered By Her Business & Content Coaching Programme
In October 2021 I became increasingly frustrated at the lack of help (specific and financially) available for women that either already have a business or want to start one.I knew I had a wealth of experience as a businesswoman and content creator to:
1. Connect women to specific services
2. Create a community that could grow together and support each other
3. Share my and other entrepreneur's mistakes I've seen over the past 15 years so you don't have to go through themI didn't however know how to do it without alienating some of my clients, being burnt out and leaving out people that really needed financial assistance so I asked Tiktok and this programme was born!The coaching programme is a subscription that is rolling month by month which means if you can't afford it, you're not tied in.You will:
1. Learn the tools needed to create a personal brand and work for yourself alongside like-minded women2. Gain discounted access to any masterclasses I run for CF Marketing4. Be added to a closed Facebook Group (we can also vote on other methods of communication) where we can talk content, building your brands and anything worth noting you or my team notice which will help you with your content/business journey
Programme details:- £15 Monthly subscription (can be cancelled at any time with no penalties)
- Places are limited whilst we launch because we want everyone (including myself) to have the best experience without getting overwhelmed.
- Once places are filled, the pay link will be changed to a waiting list (details of next intake to follow)
- 5 places are being offered at a discounted rate for women that can't afford the subscription thanks to some of my lovely clients. Please email me at hello@chikumofiseko if you'd like to discuss more
**Please note, numbers will be limited per intake and this programme will need you to take accountability. You will only get out what you put in and this is NOT an individual coaching programme.
Mostly Muffins
At the young age of 15, I turned a baking lesson with my mum and my love for desserts into a business that paid paid for a cinema trip and consequently, all my hobbies since.It has now been 11 years and my passion for baked goods has led to various awards, new business ventures and partnerships with the likes of Belfast Met and the College of Agriculture, Food and Rural Enterprise (CAFRE).I offer postal desserts delivered right to your door as well as bespoke cake orders for all occasions.All of the desserts have been developed specifically by myself, with all the recipes containing the finest ingredients which are locally sourced where possible.For more information or if you would like to treat yourself to a specially developed treat, head to the Mostly Muffins website.
Nyina
After many years of supplying customers with baked goods and consulting for a company that made gluten free baking mixes, I realised that firstly, many people would love to bake from home, using high quality ingredients whilst also doing their part to help the environment and secondly, when I pitched and had products accepted into supermarkets, they didn't have a gluten filled equivalent I believed was good enough.Nyina’s aim to create the next generation of bakers from anywhere in the world, in the most sustainable way possible. Each baking mix can create a two-tier cake or approx. 14 cupcakes, with the customers only needing to add eggs and finish off with buttercream. So, whether the bakers are people that want to learn basic baking/decorating skills or they want to enjoy baking with their families but don’t have the time, it will be simple enough for anyone to get real home-made cakes from a simple all in one mix, without compromising on quality or taste.The Nyina mixes have been developed to be on average 50% quicker to make than current brands found in supermarkets. Not only does this mean the customer is less likely to waste product, but less energy is used to produce a cake.For more information or if you would like to start your baking journey, head to the Nyina website and I will get back to you as soon as possible.
empowered by her.
empowered by Her. was co-founded by Chikumo and Daniella.Chikumo wanted to start ebH. because she saw a need for a platform where girls and women from all backgrounds could see someone that looks like them in roles that make a difference. Somewhere where they don’t feel like they have to limit their own power and somewhere where they can talk about all aspects of life, from mental health to relationships and careers without fear of being judged.Daniella is a currently studying towards a Juris Doctorate at QUB. Her aspiration is to becoming a criminal lawyer with her doctoral thesis being based around sexual offences in Northern Ireland and the reform needed in this area.Daniella inspired by those who genuinely want to make a difference in the world whether it is done through the justice system or through friendships and most importantly, she wanted to start this initiative because she believes it’s crucial for women to continue to break the glass ceiling.For more information, follow the link below.
Food Styling & Recipe development
My passion for food has led me into specialising in food styling and recipe development.Over the last few years, I have had the pleasure of collaborating with some amazing companies such as B&M stores, Delicious Alchemy and Capsicana, as well as my own brands.All of the images on this page were shot with Sharon Cosgrove of Sharon Cosgrove Photography.For more information or if you would like to collaborate, send me a massage and I'll get back to you as soon as possible.
Blog
Back in 2010/11, I started my writing journey with an online diary that eventually turned into a blog.On my blog, you will find everything from recipes to mental health, travel advice and product reviews.I have been lucky enough to collaborate with the likes of The Body Shop, Better Tights, Mash Direct & Crowdfunder amongst many others.For more information, head to the blog's website. If you would like to talk sponsorships, have some help with your content creation or would like to collaborate in any other way, send me a message and I'll get back to you as soon as possible.
Public Speaking
As a young entrepreneur, I became a champion for young people in enterprise as well as women in business.I have shared stages with the likes of Jamal Edwards of SBTV and Dough Richards of Dragons Den whilst speaking at events globally hosted by Young Enterprise UK, The Big Challenge and Restaurant week Lusaka. My most recent talk was via Zoom for The Lean In Chapter thanks to lock down!If you are looking for a speaker and think I would be a good fit, send me a message and I will get back to you as soon as possible.
UGC & Influencer Partnership
"Chikumo, what is the difference between influencer marketing and user-generated content (UGC)???"I've been getting this question more and more recently and thought it was worth covering as so many businesses now outsource a lot of their marketing functions and the clients I work with that have a clear strategy when it comes to their content are the ones that surpass their goals, gain great exposure (love a viral video) and keep their audiences engaged with their brands.Simply put, UGC is content created for a brand which they will use for their own marketing (organic or paid) - this could be static and/or video content and goes under the premise that the creator has no obligation to share the content across their own social platforms.Influencer marketing works under the premise that the influencer will create and share content on behalf of the brand to their own audience across social media in the hopes of selling a product or service to that specific following.In my work as both I:1. Work with brands that share my values - this helps to connect with followers on a personal level.2. Create high-quality video and static content with a focus on what the content will eventually be used for because sometimes, audiences want more of a lifestyle element to the content they interact with because it's in a more realistic and relatable setting.3. Create copywriting that is effective and written to work whether that is to be used for organic or paid posts (keywords for the win).
some examples of my work
I specifically cover food, lifestyle and travel content however, in my UCG work, I also work a lot with skincare and beauty brands which I love as it's something a little bit different and they are brands I actually use.
@adiaryofachik My local supermarket has not been kind recently so I’ve had to start looking for @Oatly alternatives after my veggie going on vegan boy turned me off cows milk. Yes, I know I can make it from home but I love tea (got to be @yorkshiretea) and I want the perfect cuppa! #oatmilkuk #oatmilk #oatly #oatlybarista #bwwmcouple #irishboyfriend #yorkshiretea #teadrinker ♬ Sunshine - WIRA
@adiaryofachik Honestly as a baker, I can tell you this is one of the best cafes! #visitni #brunchideas #date #mygiantadventure #foodni #nifoodie #nifoodreviews #foodblogger #northernireland ♬ Tiba-tiba (Speed Up) - Quinn Salman
@adiaryofachik I don't know how it took me so long to go to Haptik!#haptik #wearehaptik #newtownards #foodbloggerlife #visitbelfast #belfastfoodie #discoverni #belfastfoodblogger #irishcontentcreator #niblogger ♬ Lovefool - Pomplamoose
@adiaryofachik The oat milk mocha was chefs kisses (the panini too but I’d expect nothing less)! #foodie #sheffieldfood #brunchideas #ukcafes #mocha #solodate #solobrunch #sheffield #nomadlife #travelbloggerlife ♬ X&Y - Caity Baser
@adiaryofachik Cultra Inn on a sunny day - can't complain! #wheretoeabelfast #visitbelfast #visitnorthernireland #belfastfoodie #discoverni #belfastfood ♬ Someone To You - Acoustic - BANNERS
PRODUCT PHOTOGRAPHY
I've produced from local brands to global brands - these include Glasses Direct, B&M Stores, Green Angel, The Mango Girl and more.
INFLUENCER COLLABORATION RATES
1 video (30 secs max) - £250
1 video (up to 60 secs) - £5001 static post - £150
1 story post - £100Package of 1 video, 1 image & 1 story post - £600
UGC RATES
1 UGC video (60 secs) - £3003 UGC videos (60 secs) - £3505 UGC videos (60 secs)- £5505 photos - £200
10 photos - £350
15 photos - £500
Contact
Got a question or want to know more? Send me a message and I'll get back to you.
Thank you
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